In this capacity, I orchestrated a comprehensive overhaul of the channels' visuals, from conceptualization to execution. This included developing a custom logo animation intro, designing background elements, end cards, lower thirds, and YouTube thumbnails. By integrating cohesive design elements and maintaining a keen focus on aesthetics and functionality, I played a vital role in elevating the brand presence and user experience across the Nerdwire platform.
At Obsev Entertainment, I had the opportunity to design social media and YouTube graphics for a diverse array of channels, ranging from celebrity pop culture to sports. This involved crafting visually captivating content tailored to each channel's unique audience, ensuring maximum engagement and resonance. Concurrently, I took on a leadership role in the rebranding of Obsev Media to Nerdwire, overseeing the research, design, and art direction for the new channels' visual identity.